Powder Foundation
* All products sold by volume not weight*

The above picture shows the breakdown of color undertones, each from light to dark.
Top Row = Neutral
Medium Row = Warm (yellow) undertones - *except Maize which is a warm undertone, olive overtone.
Bottom Row = Cool (pink) undertones
Tips for a flawless application
Start with clean, moisturized face and neck. Moisturizer will give the powder an even canvas to build on.
The BEST INVESTMENT you will ever make in your beauty collection is a high-quality set of brushes. A good brush is ESSENTIAL to a flawless finish. I cannot stress this enough. Imagine VanGough trying to paint a work of art with a house painters brush. Not a good idea! A medium density powder brush is recommended. A flocked sponge can also be used to apply a heavier application.
Your first step should be applying foundation to areas you need extra coverage. The best brush for the job is a Taklon concealer or foundation brush. These brushes hold more powder than a powder brush would, and can apply a concentrated amount just where you want it. Once your spot concealing is done, it's time for your flawless finish.
Tap a small amount of powder into your lid, swirl your powder brush around in the powder and gently tap off any excess powder back into the cap. Start with a light layer all over the entire face and neck. Gently sweep the tip of your powder brush onto your skin. (Don't make the mistake of thinking that because this is a powder, it is like anything else you've ever used before. This is not your grandma's face powder! It is highly pigmented, and will provide as much coverage as a liquid/cream would.) Add your foundation base, layer by layer, until you have achieved the coverage you are looking for. Flawless every time!
Buffing is not recommended or needed. Buffing forces the powder into your pores and can cause clogging in some instances.
Choosing a color and determining your undertone
Neutral - Neutral based foundations are the most logical choice for many skin tones. An even mixture of cool and warm, neutrals will pick up on your specific skin tone, and build on that. Mineral make-ups unique properties allows it to enhance your skin tone, not mask it.
Cool - Some skin tones have a definite pink/reddish tone. These individuals will benefit from a cool foundation. The key to a flawless look is to stay true to your individual colors. Don't try to mask and change your natural beauty, enhance it!
Warm - A warm base consists of a yellow undertone. Many ethnic groups fall under this category.
If you are unsure which category you fall under. Take a white piece of paper, lay it on a table, and lay your arm on top. (The best lighting to use is natural sunlight. Fluorescent and light bulb lighting will cast an artificial color.) If you are a definite cool (pink) or warm (yellow), it will be obvious. If you can't decide, your best bet will be a neutral.
Pure Luxe Foundation is a concealer and base all-in-one. Contains natural SPF , and is water-resistant. Perfect for those of us in the South, where the humidity literally melts the make-up off your face. Never looks cakey. Does not leave a tell-tale "mask" line like liquid foundations can.
Contains no oils, waxes, or artificial preservatives, so it never feels heavy or greasy. Non-comedigenic, non-acnegenic. Mineral makeup is recommended by dermatologists due to it's pure and natural ingredients.
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Powder Foundation |
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Powder Foundation |
Powder Foundation |
Powder Foundation |
Powder Foundation |
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Powder Foundation |
Powder Foundation |
Whipped Creme Foundation
Packaged in airtight jars
Available in all the Powder Foundation shades
Creme to powder finish
Oil-free ~ suitable for all skin types
Medium to heavy coverage
Excellent for use as a concealer
Directions for application
Work in small areas. Since there are no added oils, it will dry down faster then a traditional creme foundation. Depending on preference, can be applied with a foundation brush, sponge, or fingertips. Can be used as a spot concealer in conjunction with the powder foundation.
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Creme Foundation |
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Creme Foundation |
Creme Foundation |
Creme Foundation |
Creme Foundation |
Setting/Finishing Powders


Translucent Matte
Translucent Matte is the finishing touch to a flawless look. Minimizes the look of larger pores, gently absorbs excess oils, and acts as a mattiefier. Can be applied as often as needed without ever caking or feeling heavy. More than just a face powder, a face perfecter! Also great as a "no color" foundation for those days you want a natural look.
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Translucent Matte |
Translucent Matte |
Translucent Matte |
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You Glow Girl! |
You Glow Girl! |
You Glow Girl! |
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Sericite |
Sericite |
Sericite |
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Aprils Mix |
Aprils Mix |
Aprils Mix |
Aprils Mix |
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Radiance |
Radiance |
Radiance |
Radiance |
Warm Radiance
Warm Radiance is a soft, peachy, neutral shade for all over warmth and glow.
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Warm Radiance |
Warm Radiance |
Warm Radiance |
Warm Radiance |

Pure Luxury Powder
The ultimate in luxurious primer powders. Ultra light peach powder that applies transparent. Contains real silk powder, real pearl powder, and natural silica for an unbelievable feel and application. Full of skin loving amino acids. Self adjusts to skin types.
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Pure Luxury |
Pure Luxury |
Pure Luxury |
Pure Luxury |
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Silk Powder |
Silk Powder |
Silk Powder |
Silk Powder |
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Silica |
Silica |
Silica |
Silica |